Privacy Policy

Last Updated: 27th April 2026

1. Introduction

EMS Digital (“we”, “us”, or “our”) is committed to protecting the privacy and security of your personal data. This policy explains how we collect and use your data when you visit our website and use our contact forms. For the purposes of UK GDPR, the Data Controller is Elaine Minett-Smith, trading as EMS Digital.

2. Data We Collect

We collect information that you voluntarily provide to us via our contact form, including:

• Name and Email Address
• Website URL
• Business details related to your CRM and marketing processes
• Budget and project goals

3. How We Use Your Data

We use your information to:

• Respond to your enquiries and provide the requested Video Diagnostic.
• Deliver the services outlined in our Strategy, Build, and Growth tiers.
• Manage our professional relationship with you.
• Comply with legal and regulatory obligations.

4. Legal Basis for Processing

We process your data based on:

• Consent: When you voluntarily submit your details via our form.
• Contract: When processing is necessary to take steps at your request before entering into a contract (e.g., providing a quote or diagnostic).

5. Data Retention

We only keep your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

6. Your Rights

Under UK GDPR, you have the right to:

• Request access to your personal data.
• Request correction or erasure of your personal data.
• Object to or restrict the processing of your data.
  Request the transfer of your data.

7. Third Parties

We do not sell your data. We may use third-party service providers (such as website hosting and email automation tools) to help us operate our business, provided they comply with strict data protection standards.

8. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at: hello@emsdigital.com.